4 gift-giving tips to give the perfect present this holiday
4 gift-giving tips to give the perfect present this holiday
Giving good gifts
is like any skill: you can improve by learning from others and lots of
practice. Here are 4 tips for giving the perfect holiday gifts this season.
Headlines like “Oprah’s favorite things!” or “Tech gifts for
gadget geeks!” have been popping up in your Amazon sidebar for weeks, all of
America’s malls are playing “Jingle Bell Rock” on repeat, and your niece just
sent you an email with the subject line “WISHLIST — ALL ITEMS HIGH PRIORITY.”
That’s right. It’s the holiday season.
And while some people get annoyed by the consumer-mania, I love
this time of year because I LOVE buying holiday gifts for people. Watching
their faces as they open up the perfect present — one I am totally confident
they’ll love — that’s part of a Rich Life for me.
But I wasn’t always this in love with gift-giving. In my early
20s, I didn’t know how to give good gifts at all. I would literally say, “I
suck at giving gifts,” and then walk into a party with a bottle of some random
vodka, hand it over, and wipe my hands clean. (Notice how I created my own
self-fulfilling prophecy by using that language.)
I also wondered why women seemed to be so much more thoughtful
at picking good gifts and remembering to send them, when in reality I spent no
time on it. I was looking for excuses to stay the way I was.
But then
I realized: giving gifts is a skill.
And just like any skill, I could improve. In this post, I’ll show you I did it,
and the four lessons I’ve learned about how to give the perfect gift.
How
to give the perfect holiday gift
Just like any skill, giving good gifts requires practice and
opening yourself up to learning from others. When I realized that I could get
better, I created a plan:
·
I read a ton of tips and books about gift-giving.
·
I sent out hundreds of holiday gifts to my friends and family
over the next few years. And improved after seeing their reactions.
·
I even built a process with my assistant to systematize it. I
made it a priority and it radically changed my personal and professional life.
·
Most of all, I started finding JOY in choosing a great gift and
seeing their reaction.
After years of gift-giving, here are some of the lessons I
learned.
Holiday
gifts tip #1: If someone is really into something, DON’T BUY IT for them
I learned this lesson from Reddit and it blew my mind because
it’s so counterintuitive. When you think of someone you want to buy a gift for,
it’s easy to zoom in on the thing that defines them. For example, you know I
love hot sauce. I live it, I breathe it, I go to the NYC Hot Sauce convention.
Therefore, it’s natural to say, “Hey, let me go get this guy some hot sauce.”
WRONG — DO NOT BUY A GUY LIKE ME HOT SAUCE. I am already 500
steps ahead and you telling me “Hey, have you tried Tapatio” is like someone
asking if I’ve ever had water.
For
example, my friend Nick Gray is
a tea connoisseur — I’m not going to buy him tea leaves, a tea set, or a tea
subscription. He already knows everything about tea! Go one level deeper or one
level laterally to pick a better gift.
Holiday
gifts tip #2: Give people what they want, not what you “think they want”
or need
The
classic example is a mom asking her son what he wants, the son saying, “I dunno
… maybe just an Amazon gift certificate,” and then the mom getting him a basket
of olive oil and cheese (here’s an example). WTF.
If someone wants a gift certificate, get them a gift
certificate. You can make it more of a special gift by the presentation and
note you send (see more below).
Holiday
gifts tip #3: Presentation matters
Again, most men suck at this, especially men in their 20s. They
think walking into a holiday party and throwing someone a bottle of wine in a
Rite Aid plastic bag is fine. It might be “fine,” but go the extra step, dude.
Wrap it or get it wrapped. Write a quick note like this:
John —
thanks for having me! I always appreciate when you throw your yearly holiday
party. Last time, I loved the chicken and I met a new friend. Looking forward
to today, – NAME
I’m not going to get into stationery because you aren’t ready for
that.
The way you live life directly affects the way others see you —
and how you see yourself. That means the way you look, the clothes you wear,
the conversations you have, the gifts you give … it all matters. And you can
control it.
Holiday
gifts tip #4: Give the gift in front of others
Part of a good gift is letting the person signal that other
people think about them. Have you ever been in a club and watched when someone
orders bottle service? They have fireworks going off, lights, people dancing as
they bring the bottles over. There’s value in theatrics.
If you’re not opening presents together during the holiday
season, make a big show of the gift wherever you are — the person will love it.
(There is the rare person who hates the limelight. If you know
this, adapt this advice.)
When
it comes to good gifts, It’s not about the price
If you’ve
been following us for a while, you may have a sub-savings account for the holidays or
learned how to
tap into hidden income or side gig to pay for those
extra presents, but it’s not the money that matters when it comes to getting
someone the perfect holiday gift.
You could just as easily handwrite a card that says something
meaningful. Here’s an example:
Nicole
and Jack — We always have a great time when we hang out. We’d love to take you
to [dinner/movies/show you a new piece of art at the park that we love] in the
new year. Are you free on January 5th or 6th? – NAME and Your Partner’s
Name
Think about what it would feel like to get a note like that. To
feel appreciated and know others love your company. You don’t have to wait
until the holidays, but now is a great time to start practicing and showing
your family, friends, and colleagues how much you appreciate them.
Generosity is a huge part of my Rich Life, so I’ve tried to
“dial in” and get deeper. I wanted to share what I’ve learned so far about
giving good gifts, but I’m still improving.
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